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During my tenure at Deloitte, I came across the ‘Business Chemistry’ framework (more of a ‘warmly recommended’ reading, really). In essence, it’s very similar to the countless personality tests out there (MBTI, Five Types, StrengthsFinder, etc). However, the Business Chemistry framework (or the PDIG framework as I call it now) is more professionally-oriented and covers the way people work together.
The key insight is that there are four distinct groups of people in any given team or environment: Pioneers, Drivers, Integrators, and Guardians.
Pioneers are creative and imaginative.
Drivers, on the other hand, are focused and results-oriented.
Integrators are the mediators.
Guardians are the protectors.
Misunderstandings: One of the most significant challenges when working with different Business Chemistry types is misunderstanding. For example, a Pioneer may become frustrated with a Guardian who seems too cautious, while a Driver may find an Integrator indecisive. To overcome this challenge, it's essential to acknowledge and appreciate individual differences while also striving for open communication and mutual respect.
Conflicts: Conflicts can arise when individuals with different Business Chemistry types have differing opinions about how something should be done or what direction a project should take. To prevent conflicts from escalating, try to identify and address issues as soon as possible. Encourage open dialogue and active listening to ensure that everyone feels heard and understood.
Lack of Collaboration: In some cases, individuals with different Business Chemistry types may struggle to work together effectively. For example, Pioneers may feel stifled by Guardians' focus on stability, while Drivers may become frustrated by Integrators' desire for consensus. To overcome this challenge, try to identify shared goals and values that can bring everyone together. Encourage team members to work collaboratively towards a common goal rather than focusing on individual preferences or priorities.
Resistance to Change: Finally, resistance to change can be an issue in teams composed of individuals with different Business Chemistry types. Guardians may be particularly resistant to change due to their risk-averse nature, while Pioneers may be more willing to embrace new ideas without considering potential risks or consequences. To overcome this challenge, it's essential to approach change in a thoughtful and deliberate way. Build consensus among team members about why change is necessary and how it will benefit everyone involved.
Here are some tips for adapting our communication style to each Business Chemistry type:
Drivers: Keep things concise and to the point. Be prepared with data and facts to support our arguments. Avoid small talk and focus on results.
Pioneers: Be creative and open-minded in our approach. Share big-picture ideas and be willing to take risks. Avoid getting bogged down in details or using a lot of structure.
Guardians: Be respectful and patient in our communication. Provide clear instructions and follow established processes. Avoid making sudden changes or being too pushy.
Integrators: Focus on building rapport and establishing trust. Listen actively and show empathy for their perspective. Avoid being confrontational or overly critical.
Take a self-assessment: The Deloitte website, for example, offers a quick that can give us an idea of where you fall on the spectrum.
Reflect on our tendencies: Think about how you approach tasks and projects at work. Are you naturally drawn to big-picture thinking, or do you prefer to focus on details? Do you thrive under pressure, or do you prefer a more relaxed pace? By reflecting on our tendencies and preferences, you may be able to gain insight into our Business Chemistry type.
Seek feedback from others: Ask colleagues or managers for their input on how they perceive our working style. What do they see as our strengths and weaknesses? Do they think you tend to be more of a Driver or an Integrator, for example?
The lead image for this article was generated by HackerNoon's AI Image Generator via the prompt "a white background with 4 animated disney-like characters each one personifying one of the emotions: sadness, happiniess, anger, lazy".